How to pronounce Designer Names – Cheatsheet – or how to sound like you know what you are talking about

Originally first posted on 29 January 2014.


The wonderful people at have put together a cheatsheet of how to pronounce some of the major designer names.

Have you had sleepless nights whether to pronounce Hermès with a silent H and what do you do with the S at the end?

Ever wanted to hit the ladies at the fragrance counter because of the poor pronunciation of some of their perfume brands?

Be an insomniac no more and show the ladies this list so they no longer have to butcher the names.

Print it out, and keep a copy in your purse because you never know when you need to show off, or simply memorize it.

Now, if only someone would make a list how to pronounce French Champagne…

Anna Sui: anna swee

Ann Demeulemeester: ann de-mule-eh-meester

Azzedine Alaia: azz-eh-deen ah-lie-ah

Badgley Mischka: badge-lee meesh-kah

Balenciaga: bah-len-see-ah-gah

Balmain: bahl-mahhhhn

Bottega Veneta: bow-tay-guh vah-netta

Christian Lacroix: christian luh-kwa

Christian Louboutin: christian loo-boo-tan

Comme des Garçons: comb dey gah-sown

Dolce & Gabbana: dol-chey and gab-ana

Dries Van Noten: drees van know-ten

Gareth Pugh: gareth pew

Giambattista Valli: gee-am-bah-tease-ta vah-lee

Gianfranco Ferre: gee-ahn-franco feh-ray

Givenchy: zjee-von-shee

Hermès: er-mez

Hervé Léger: air-vay lay-jah

Hussein Chalayan: hoo-sane sha-lion

Issey Miyake: iss-ee mee-yah-key

Jean Paul Gaultier: zhon paul go-tee-ay

Junya Watanabe: jun-yah wat-an-ah-bey

Kinder Aggugini: kinder ag-ooh-gee-nee

Lanvin: lahn-vahn

Loewe: loh-wev-eh

Louis Vuitton: loo-wee vwee-tahn

L’Wren Scott: la-ren scott

Maison Martin Margiela: may-sohn martin mar-jhell-ah

Marchesa: mar-kay-sah

Mary Katrantzou: mary cat-trant-zoo

Miu Miu: mew-mew

Monique Lhuillier: monique le-hu-lee-ay

Moschino: mos-key-no

Olivier Theyskens: oh-liv-ee-ay tay-skins

Proenza Schouler: pro-en-zuh skool-er

Rochas: row-shahs

Rodarte: row-dar-tay

Roksanda Ilincic: roksanda ill-in-chik

Salvatore Ferragamo: sal-vah-tor-re fer-ra-gah-moh

Sonia Rykiel: sewn-yah ree-key-el

Thakoon: tah-koon

Versace: vur-sah-chee

Yves Saint Laurent: eve san lau-ron

Yohji Yamamoto: yoh-jee yam-ah-mo-to

I found this FAB YouTube video that will let you HEAR how they are pronounced.

You’re welcome.

Until next time,


About Fashionista in Suburbia

Dutch Born, Fashionista in Suburbia lives at the Southern Beaches of Sydney, Australia. A Mum. A Wife. A Lover of all things sparkly, shiny and leopard print. A Shoe, Lipstick and Sunglasses Addict. A Typical Libra. A Breast Cancer Thriver.

14 thoughts on “How to pronounce Designer Names – Cheatsheet – or how to sound like you know what you are talking about

  1. WOW !! Thank you for sharing this… This will definitely help me avoid many many potentially embarrassing situations… 🙂


  2. I particularly like the “mew mew” sound (I don’t think that Miuccia Prada has ever designed a “cow” printed skirt, unlike Moschino) ! XOX

  3. Wow that’s some list! I was tongue tired even with it spelled out

  4. Whoops – I had no idea there was a hard “k” in Moschino. I won’t let on how many others I got wrong… Thanks babe – hey I’ll never forget the time at Athens airport when I asked the lady at the counter for a bottle of Byzance (I pronounced it bye-zantz) and she said “what?” several times, and finally declared “oh do you mean bee-zonts” lol ♥x♥

  5. And I’m glad reading your article. But want to remark on some general things, The website style is great, the articles are excellent. Good job.

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